Would you like to go higher in Google with your Magento webshop? Magento is an e-commerce system that is already optimized for search engine optimization. Especially for owners of a Magento webshop, we have drawn up an 11 step-by-step plan to make your webshop score better in search engines. Read on quickly to find out how you can improve your online shop.
1. Activate SEO in Magento
Turn on the following function: “use web server rewrites”
2. Adjust the header
Add the store name (if required)
Give each page a biblical title
3. CMS
Do NOT use automatically written descriptions
Write quality content, meant for the user
Use the keyword at least once in the content
4. URLs
Use descriptive URLs and ensure that they are not too long
5. Use headers
Use 1 H1 header per page and distribute other cups at the bottom in H2 and H3 cups.
Use a logical structure in terms of headers.
6. Speed
Optimize your images for use on the web
Use caching
Minimize the codes for CSS and Javascript
7. Use Sitemap.xml
Generate periodically a sitemap.xml to notify search engines of changes on your website.
8. Use “pagination”
Provide well-organized content and clear page layouts
9. Use robots.txt
Make sure that important pages do not appear in your robots.txt!
Add web pages you do not want to be indexed
10. Add ALT tags to your images
Add a description for each image
11. Internal links
Make use of a clear link structure
Use categories and link pages to related content